PAUL:	Welcome, my friends, to the age 
	of quantity.  When how much you 
	have is more important than what 
	you have.
	
	At least, you’d me excused for 
	believing that’s the credo to 
	which most commercial radio 
	broadcasters subscribe.
	
	Whatever happened to quality ?
	
	What are the degrees of quality?  
	And how do you gauge them ?
	
	There is a claim in the land 
	that today you measure quality 
	with quantity. 
	
	Your work is either good or bad.  
	And the decision on that case 
	has been reduced to a couple of 
	monkeys banging on a pocket 
	calculator. 
	
	I mean, really.
	
	More people listen to you, 
	therefore I have to change to 
	get more people to listen to me, 
	and to get those people 
	listening to me, I have to give 
	them what they want.  And this 
	is a good thing ?  
	
	This is a circle of 
	ridiculosity.
	
	Giving people what they want is 
	not always the wisest choice.
	
	Believe me.
	
	Sometimes, you have to give them 
	what they would want if they 
	only knew it.
	
	And sure how do you know what 
	people want anyway ?
	
	Focus groups ?  I don’t 
	understand what a focus group 
	is.  People slag your show while 
	bean counters cower behind a 
	one-way mirror.  Or dynamic 
	“facilitators” fashion and 
	cajole responses from a 
	malleable group psychologically 
	inclined to coercion.
	
	Polls ?  Polls are like answers 
	to multiple choice questions.  
	What kind of show would you 
	create if you relied entirely on 
	them ?  “Duh, I’ll tick #4.”  
	Sounds like commercial radio to 
	me.
	
	It’s unfortunate.  People 
	seemingly expect so goddamned 
	little from radio anyway !  
	
	Then they say they don’t get 
	what it is we’re up to.
	 
	How can they not get what we’re 
	up to ? 
	
	This show ... this station ... 
	it’s not exactly rocket science.  
	It’s not even plumbing.
	
	How can they not understand ?
	
	Oh my.  Whither radio ?   I 
	sometimes despair that, in the 
	near future, content will be 
	decided entirely by form.
	
	Yipes.


Page 3 of 4	PAULITORIAL - SHOW 16